Full service user studies: Optimize your websites and adverts

Identify and fix usability problems on your websites to ensure satisfied customers and a good conversion rate. Our experts analyze how test users interact with your website and work out improvement suggestions for you that can be implemented directly into the design.


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Our team of experts will carry out your user study – from initial design to data collection and evaluation. The focus is always on your questions and your target group.


You would like to carry out an individual study with multiple tasks? Do you have a special target group in mind? We provide individual eye-tracking studies as an all-around worry-free solution.

  • We will implement a complete eye tracking study for you. The eye tracking is accompanied by Thinking-Aloud and questionnaires. Together we select the right survey method.
  • With your input we design your study and implement relevant questions.
  • We invite the test users to our lab based on your target group. In the case of sophisticated target groups, we meet the users on site or utilize our partners to assist in the recruitment process.
  • Our experts conduct your study with test users. Data collection takes place in a professional, friendly environment.
  • Our experts analyze the recorded data and develop solutions for all identified usability problems. You receive an evaluation report in the form of a slide deck including a management summary. In the report, the results and solutions will be presented in a clear and understandable way.
  • You will also receive access to the EYEVIDO portal and can view all data interactively. You can track all results here and create your own visualizations.
  • Optionally, you can book a presentation of the results by our experts via screensharing.

Please contact us if you have any questions!


The procedure of your usability study

Study design

With your input we design your study and implement relevant questions.



Following your target group definition, we select matching test users for your study.


In our user lab, test users take part in your study, supervised by our experts.


You will receive a report showing the results in a clear and easy-to-understand slide deck.

Examples of user data analyses

Examples from eye-tracking evaluations. On the left, excerpts from usability studies, and on the right, an example from the marketing sector.

EYEVIDO usability finding

Usability studies with eye tracking
Usability examples

Poster Testing Eyetracker EYEVIDO

Eye tracking studies for marketing purposes
Marketing example

Have a look at the user data: In the EYEVIDO portal you can see the user data from your study in the web browser


Additionally, you gain access to the EYEVIDO portal and can view all user data interactively. You can keep track of all results here and create your own visualizations.



Contact us!