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References

Our eye tracking solution EYEVIDO Lab is in continuous use at many customers.

 

Stefica Sosic, Deutsche Bank

Stefica Sosic

Coordination CustomerLab
Deutsche Bank

“Experts at Deutsche Bank’s retail banking can now identify issues with user experiences on websites and applications — and quickly fix them. EYEVIDO Lab helped us to make our services more intuitive, more efficient and more pleasant to use.”

Deutsche Telekom

UX-Team

Digital Business Online
Deutsche Telekom

“The UX team of Deutsche Telekom’s business customer division used EYEVIDO to optimize the Cloud PBX website. Five customers were invited as test participants. Their behavior was analyzed by recording their gaze and mouse data. In addition to eye tracking, detailed feedback was collected using a questionnaire integrated into the software. Thanks to EYEVIDO, Telekom employees were able to concentrate on the essentials and thus on the five customers. EYEVIDO Lab automatically guided the five test persons through the study and recorded any interaction with the tested website. The usability experts concluded that EYEVIDO Lab enabled efficient, uncomplicated evaluation of the data in the EYEVIDO web portal. The test was completed with many new findings and concrete recommendations for improving the Cloud PBX website.”

Manuel Potter, www.kompagnon.eu

Manuel Potter

Managing Partner
KOMPAGNON communications BP GmbH

“Eyevido enables us to objectively measure advertising impact for our customers in real time. For individual applications and campaigns with multiple media channels, we ensure that the message leads to the desired interaction. Even at the media conception stage, we use eye tracking to ensure an effective customer approach. In this way, we achieve maximum impact for our projects. Our customers appreciate the objective control before the go-live and print production very much, the insights are of considerable importance for market research and media planning.”

Dr. Martha Jagoda, MARKANT Handels- und Industriewaren-Vermittlungs AG

Dr. Martha Jagoda

Service Owner User Experience
MARKANT Handels- und Industriewaren-Vermittlungs AG

“With EYEVIDO’s tracking system our company was able to integrate eye tracking studies into our usability processes for the first time. With this new approach we successfully test products at all stages of the development process”

Jendrik Röpke, Gruppe Nymphenburg

Jendrik Röpke

Consultant
Gruppe Nymphenburg Consult AG

“EYEVIDO allows us to collect and analyze the brand perception of consumers at various online and offline touch points in order to derive implementation-oriented recommendations for the POS presence and brand communication for our customers. The versatility and intuitive handling of the software makes it easier for us to tailor the test setup for each project individually to the respective questions and thus to realize the ideal test setting for testing our hypotheses.”

Markus Bockhorni, Online Marketing Seminare eMBIS GmbH

Markus Bockhorni

Founder and Managing Director
eMBIS - Akademie für Online Marketing

“Creating the eye tracking study in accordance with our requirements was easy to do without much technical know-how. Queries were answered quickly and the results were delivered amazingly fast. The analyzed data were understandable and transparent. We were surprised that we could draw first conclusions on how to optimize our website with a survey of only 10 participants – and already implement them. Furthermore, we found the filtering, visualization and analysis functions in the administrative area very helpful.”

Rüdiger Frankenberger, Berater und Lehrbeauftragter

Rüdiger Frankenberger

Consultant and Lecturer

“We regularly use EYEVIDO lab in projects and for my teaching assignments. Our customers want to know exactly how users operate on their website or in their online shop. With the help of this data, their service can be permanently optimized to achieve the best possible result.”

Dieter Eberle, eberle & wollweber COMMUNICATIONS GmbH

Dieter Eberle

eberle & wollweber
COMMUNICATIONS GmbH

“The eye tracking method of Eyevido enables us to test the impact of our communication measures quickly and uncomplicatedly, before starting the campaign. With the delivered data we can make better decisions for or against a design.”

JProf. Dr. Mario Schaarschmidt, Universität Koblenz-Landau

JProf. Dr. Mario Schaarschmidt

Juniorprofessor
Institut für Management, Universität Koblenz-Landau

“With the eye tracking data I gained, I was able to support my research results and visualize them for the readers of my publication. The realization of the study was simple and the software easy to use.”

University of Hohenheim

Institute of Communication Science

“Eyevido enabled us to make a quick and, above all, uncomplicated transition to online work. The software not only helped us to get our planned user tests including eye-tracking online in the field within a very short time but also allowed us to interview 40 test persons from home and track them via webcam. The Eyevido team was always there to help and advise us. I can highly recommend a collaboration.”

Nils Laue, www.woodtrend.de

Nils Laue

CEO
www.woodtrend.de

“By means to the study of EYEVIDO we could clearly improve our shop. The results were implemented immediately and thereby the conversion rate raised. The eye tracking system from EYEVIDO is perfect for online shops.”

Selected customers