25 August 2015

Advanced eye-tracking-analytics tool presented

EYEVIDO at dmexco
dmexco 2015: EYEVIDO presents a web-based analytics tool for eye-tracking data. Live demos at the Start-up Village in hall 6

Eye-tracking data provides valuable information for design, marketing, and usability. Eye tracking helps to understand the perception of potential clients and users and to optimize the design of visual projects.

Dmexo is one of the biggest conferences for advertisers, agencies, and dealerships. This year it takes place in Cologne from 16th to 17th September. We will present our crowd-based eye-tracking solution in the Startup Village in hall 6. On the 17th at 11.40am we present EYEVIDO on stage in hall 6.

During these days visitors can test our system live and can convince themselves of the quality and user friendliness. We provide various views and analytic tools to obtain meaningful evaluations of the eye-tracking data. To even further improve the understanding and interpretation of eye-tracking data we will firstly present our advanced data-analytics methods to the public. We look forward to seeing you at our booth!